Reporting

About Our Reporting Services

Carden Digital supply digital marketing services for businesses in Brighton as well as the rest of the UK. Data and reporting sit at the heart of everything we do, whether it’s paid ads, social media or search engine optimisation – the great thing about digital marketing is that every click and every penny spent is trackable. Our team uses this data to create informative and easy to understand monthly digital marketing reports for each of our clients.
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Digital Marketing Reports

If you’re not monitoring your success, how do you know if you’re successful?

Carden Digital use numerous enterprise-grade tools to analyse and report on the success of our marketing campaigns. We help brands to grow using smart, data-driven digital marketing techniques and believe in being fully transparent with the results of our work, which is why we offer monthly reporting as a part of our paid advertising, SEO and social media packages.

SEO Reporting

Keyword Search Rankings

Accurately track your position in the Google SERP for all your chosen keywords and phrases. See historic data and trends to track improvement.

Backlink Reporting

See backlinks gained and lost over time as well as a detailed analysis of the quality of each backlink. Use trust metrics to flag potentially ‘toxic’ links.

SEO Site Audit/Health Report

A site audit will flag backend technical errors in site structure, code or meta tags which may be causing harm to your ranking.

Competitor Analysis Reports

By comparing your keywords to your competitors’, we can quickly identify opportunities that will help you beat your rivals to the no. 1 spot.

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‘’Can I just say that I am very happy with my new site. A big thank you to you and your developers.’’

Julian Dobson - Julian Dobson Solicitors

‘’Carden Digital provide us with pay per click, search engine optimisation and website hosting services for our small business. The team are super helpful, reply quickly and were fantastic in helping us with a tricky transition when we moved from our previous supplier. I would definitely recommend using them.’’

Madeleine Woodley - Sussex Driveways

‘’We had a great experience with Carden Digital who recently rebuilt our website. The initial consultation was really helpful and they drove the project through from start to finish. Carden Digital were always extremely helpful, pleasant and professional. We are very happy to recommend their services.’’

Ashley Williams - Igloo3

‘’We have used Carden for our IT for over 10 years and have always been pleased with their service and standards. More recently, we have begun working with Carden Digital and have been impressed with their professionalism and speedy responses to our issues. We would happily recommend Carden to any business.’’

Jamie Sunnucks - Levicks Accountants

‘’Carden Digital were a fantastic partner when we decided to update our website. Their support and attention to detail was 10/10. They gave honest feedback on ideas and alternative options, as and when required. We’ve received some brilliant feedback on the new website as well, which is always good to hear.’’

Sam Scanlon - Connect Grp

‘’I needed a website for a new venture but had no idea how to go about it. I am so glad I asked the team at Carden Digital for their help. They were friendly, patient, knowledgeable and full of great ideas. They somehow managed to take my vague thoughts and convert them into an awesome site which promotes my business brilliantly.’’

Jim Cullen - DSE+

‘’Carden Digital have been brilliant from start to finish. They built me a website and I couldn’t be happier with their service and communication. I’ve also used their SEO services and now struggle to keep up with the workload that the website now generates! In short, using Carden Digital was one of the best decisions I’ve made for me and business.’’

Terry Hayward - Get It Built

‘’We have been using both Carden IT Services and Carden Digital for years and they have been great. They have helped us with our servers, completely re-building our website and managing PPC and social campaigns. We have always found the team to be professional and very happy to deal with our enquiries quickly.’’

Zoe & Adam Cobb - Cobb Electrical

‘’Carden Digital quickly worked out what we needed and allowed us the time to reflect on our options, keeping us informed every step of the way during our website build. The team was fantastic, they helped us to evolve as a business and refine our identity. They're extremely knowledgeable and have been instrumental in our business's growth.’’

Nic & Nicole Polden - Angmering Village Greens

Why Choose Our Digital Marketing Services?

I don't like looking at reports full of charts and data

Don’t worry, we understand not everyone is interested in the minute details of their data. That’s why all our reports have a concise, single-page summary at the start which covers the key information in bullet points written in plain English. All the in-depth data is in the report if you want to dive in, but just reading the summary will give you a clear enough picture of what is happening.

I prefer speaking to someone rather than reading a report

So do we! That’s why we record short videos to accompany many of our reports. Your account manager will talk through your results and communicate the most important points in a conversational, easy to understand manner. You’ll still have a PDF with all the relevant data if you want to dive into it, but the video will cover the main points in a digestible way.

I’m terrible when it comes to understanding technical jargon

We understand that clients come to us with different levels of knowledge about digital marketing, that’s why your first monthly report includes a jargon-busting guide that will cover all the key metrics you need to know to fully understand your reports – explaining digital marketing concepts like conversions, click through rates and bounce rate in plain English.

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Paid Advertising Reporting

Every paid advertising project starts with an in-depth discussion about what success would mean for you. Is it more website visitors? More conversions? More physical footfall? More phone calls? This can be identified and included in your report.

We believe reports shouldn’t just be a spreadsheet. Carden Digital’s regular reports on the results of our client’s Pay Per Click (PPC) campaigns give a comprehensive review of their current successes and the next steps to improve the campaign.

Our PPC reports contain all of this is an easy to read and colourful report, because we know that it’s not the numbers and data that matters to our clients, it’s the end results. You focus on delivering a great service for your customers and we’ll help you find new ones.

Social Media Reporting

Social Media is increasingly important to every company’s brand image and their ability to connect with their customers. Although, it can be difficult for many businesses to know if their efforts are having any impact and what or how they could improve. Therefore, an expert report is vital to social media success.

In order to know how successful your social media campaign is, you first need to identify what you are trying to achieve with it:

• Who is your target audience and which social channels do they already use?
• Define your KPIs – what is your main aim (sales, website clicks, call back requests or just more followers and interaction)

Our social media experts work with you to build a strategy and provide you with monthly reports detailing our work, results and future recommendations.

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Ready to start a project? Contact our friendly, expert team.

Frequently Asked Questions

What am I supposed do with the data in my digital marketing report?

Usually, there’s nothing that you specifically need to do after you receive your monthly report. We send reports to our clients because we are gathering data all the time on our marketing efforts and think it is important to share the most important findings. Occasionally, we might have some suggestions or questions related to your marketing, but these will also be raised with you directly by your account manager.

What sort of data is included in my digital marketing report?

That depends on the digital marketing services we are providing you. SEO reports will normally have organic web traffic figures as well as your current rankings for your target keywords. PPC reports will have data on clicks, impressions, ad spend, leads/sales and ROI. Social media reports will have several engagement metrics for your posts, like comments, likes and shares.

Read Our Latest Articles

All the latest company news and useful blog posts written by our expert team

Contact Us

If you would like our help with SEO, Paid Ads, Web Design, Graphic Design, Social Media or any other digital marketing services, then let us know. Fill in the contact form below and one of our friendly team will be in touch shortly.

Our Details

We can’t wait to hear about your business and how we could help. Our offices are based in Brighton, but we have helped businesses in multiple locations to reach their target audiences.

Is email your thing? Use the address below. Prefer to talk? Give us a call.